It was about a year ago that I had my small but profound meltdown. There was too much on my plate. Most of it didn’t need to be there. I was doing things because I’d fallen back into the trap of mistaking activity for productivity. The siren song of “conventional wisdom” lured me back into doing things that data clearly showed weren’t effective. I was trying to give the audience what it expected, even when the evidence showed that they really didn’t care. Worst of all, I was doing things that I didn’t actually give a damn about.
For the past year I’ve been thinking about what it is that I do, why I do it, and what results I’m looking for. There have been deep dives into what my needs and desires are. I’ve collected data, trying things and examining the results. It’s an ongoing process. It should be. We should always be looking for ways to do things that are more efficient and effective. We have to constantly try to do better, and to be better. That also means having the awareness to recognize when the world around us changes, and when we change, so that we can adapt.
You may have noticed that this site looks a bit different today. This is the current paradigm. I call it the “cut the crap and get to the point” aesthetic. Will it remain this way? For now. Probably not forever. Things will eventually change, for reasons I can’t even imagine here and now. This is what works for me, in this moment. It’s how I choose to present myself to the world, in this moment. Thoughts and ideas, without pointless clutter.